The Business Card Message
From the follow article, let me thinking about business card of ours at past, so try to collect some more information about it and hope it's useful for us in future.
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The Business Card Message www.fobshanghai.com$X7i6r6[&L&D
By Alfred B. Miles FOB Business Forum.@/s&X-V4z!u"V:K8C
"y)a2|2O%U e#dwww.fobshanghai.comAfter reading "The Flimsy Business Card" in your Most Memorable Sale column, I was inspired to write about my own business card tale.
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Several years ago, I was representing a printing and publishing house. There was a jobber, Mr. Riley, who was well-known for his inaccessibility. "Oh, he's a hard nut to crack," the other salesmen warned me. But my company was producing a special line that I felt certain would do well for him, so I decided that it was worth a try.FOB Business Forum:k1].i7{*v7W3N-O%C
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Because he employed only a few people, he and his workers were always traveling, so the only chance to catch him in his office was on Saturdays. Although other salespeople had not even gotten in to see him, much less talk to him, I set out that weekend determined to see him, talk to him, and sell him.
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:g4@)M'J;c;Z8F.o:DFOB Business ForumBefore entering his building, I called to be sure he was in. When a clerk, in a moment of unguarded candor, told me he was there, I immediately entered his office and presented my card to his receptionist.business forum,trade forum,business opportunity,Business China,Business India,Brazil business;o(R"@6j-f/A V*K,n
'_4B%X;a!g"p$Swww.fobshanghai.com"He's not in," she told me. But I informed her that she or someone else had just told me he was there. She shrugged her shoulders and took my card in to her boss's office.
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She returned almost immediately and stated that Mr. Riley did not wish to see me. "Please tell him that I have a very special line to show him," I requested.
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With a show of obvious reluctance, she went back into his office, only to return with my card. On the back was the message: "Too busy to be bothered."
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&\8E%U$^0u9^/z#F)x2obusiness forum,trade forum,business opportunity,Business China,Business India,Brazil businessFor a moment, I didn't know what to do next. Then I had a brilliant idea. Drawing a line through his message, I neatly wrote, "What would you say if one of your own salespeople gave up now?"FOB Business Forum"v:R3i2m;G)i(\
)d0Z$Q9d#}FOB Business ForumIt took quite a bit of persuasion to convince the receptionist to enter Mr. Riley's office again, but she finally relented, left my card on his desk, and came back out without saying a word.+Q:I/G;F1z:_,t2h0P
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A minute later he called her and asked her to show me in. His first words were, "Young man, I'd say he was a quitter - now let's talk business."
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My first order wasn't a big one, but later I received several large orders from this "tough nut."'Y0W&n+_'?8v$~/u
N1G \#{%b#p[A Professional Business Forum][ Last edited by skyfly at 2008-4-29 21:20 ]
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